Why do you think medical cannabis will disrupt the pharma industry?

Medical cannabis can reach new heights – as long as the researchers and policymakers keep their feet on the ground.
Dr Delon Human, Head of Innovation and Medical Affairs of PharmaCielo Ltd., a global medical cannabis company headquartered in Toronto has decades of experience as a health consultant. This experience includes high-ranking appointments with both the World Health Organization (WHO) and World Medical Association (WMA), Dr Human has seen trends come and go. However, medical cannabis, he says, will only keep growing.

Having shaken off its counterculture mantle and taken root in health care, cannabis offers opportunities to a range of stakeholders – from innovators and investors to suffering individuals. As the industry matures, Dr Human wants to ensure the benefits continue to outpace the risks.

As it happens, Dr Human comes from a background of harm reduction and has spent much of his career fighting the excesses of tobacco, alcohol, and substance use. Which raises the question: why would a man who has devoted years to helping people ‘say no’ step into leadership position at a cannabis company?

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